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March 10, 2009

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I'm sure that Ashton Kutcher will keep his full head of hair if he beats CNN for 1M Twitter followers!

Wait. Can we go back to this baldness thing for a second?

Yes, a social media strategy needs to be integrated into a broader communications strategy that looks at audiences, messages and media.

Social media doesn't cure baldness, but it will make you more popular with your high school classmates than you ever were in high school (or so goes my experience with Facebook over the past month).

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